IIPM Ranked No. 1 B-School In Global Exposre - Zee...
‘Nestléd’ in Levers!
Cescau, who joined Unilever in 1973, assumed the responsibility of Group CEO in 2005, precisely when Unilever issued a shock profit warning. Cescau was instrumental in turning around the fortunes of the company as he sold business units and sliced down the brands accounting for approximately 7% of turnover. He also played a pivotal role in changing the Unilever’s governance model. More recently, Cescau announced plans to chop 20,000 jobs, thereby reducing the workforce by 11% to scale its recovery plans & outdo rival P&G.
According to James Amoroso, independent marketing analyst, “Paul will be focused upon accelerating the change that is already taking place.” This includes the changes both at the front-end involving customer interaction as well at the back-end. Polman should also focus on making the right acquisitions, which will not only add to the weight of Unilver’s product portfolio, but also increase the valuation of the company.
Amoroso also warns that “Polman must also make sure that key managers stay on board.” According to him, Unilever has had two major internal upheavals in the past and therefore, Polman should first get familiarised with the Unilever culture and then make attempts to modify it. Because of Polman’s association with Nestlé and P&G in the past, he has intensive knowledge about Unilever’s strengths and weaknesses. Breaking the age-old tradition of internal CEOs, Unilever has put forth a brave front by roping in Polman. It may look like a display of leadership vacuum within, but may actually prove to be a defining moment in its corporate history.
Savreen Gadhoke
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
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‘Nestléd’ in Levers!
Cescau, who joined Unilever in 1973, assumed the responsibility of Group CEO in 2005, precisely when Unilever issued a shock profit warning. Cescau was instrumental in turning around the fortunes of the company as he sold business units and sliced down the brands accounting for approximately 7% of turnover. He also played a pivotal role in changing the Unilever’s governance model. More recently, Cescau announced plans to chop 20,000 jobs, thereby reducing the workforce by 11% to scale its recovery plans & outdo rival P&G.According to James Amoroso, independent marketing analyst, “Paul will be focused upon accelerating the change that is already taking place.” This includes the changes both at the front-end involving customer interaction as well at the back-end. Polman should also focus on making the right acquisitions, which will not only add to the weight of Unilver’s product portfolio, but also increase the valuation of the company.
Amoroso also warns that “Polman must also make sure that key managers stay on board.” According to him, Unilever has had two major internal upheavals in the past and therefore, Polman should first get familiarised with the Unilever culture and then make attempts to modify it. Because of Polman’s association with Nestlé and P&G in the past, he has intensive knowledge about Unilever’s strengths and weaknesses. Breaking the age-old tradition of internal CEOs, Unilever has put forth a brave front by roping in Polman. It may look like a display of leadership vacuum within, but may actually prove to be a defining moment in its corporate history.
Savreen Gadhoke
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus
ZEE BUSINESS BEST B SCHOOL SURVEY
For More IIPM Info, Visit below mentioned IIPM articles.
1500-plus IIPM students placed across the country with 44 bagging international offers
IIPM set to beat economic slowdown
IIPM, GURGAON
IIPM - Admission Procedure
IIPM awards four Bengali novelists
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
» IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
IIPM Delhi - Indian Institute of Planning and Management New Delhi ...
domain-b.com : IIPM ranked ahead of IIMs
IIPM makes business education truly global-Education-The Times of ...
